A week before its first anniversary on 15 May, the CryptoNinja Partners (CNP) team introduced the new Walk-to-Mint ecosystem to its owners. It has attracted a lot of attention in the Japanese market, as no other NFT project has ever created such a unique system before.
If you follow the Japanese market, this move is worth noting as it represents a major step in the development of the CNP ecosystem.
CNP (CryptoNinja Partners) is the most actively traded and largest NFT collection by market capitalisation in Japan.
In its first year, the team has grown its brand by implementing active business development strategies. These include the launch of the CNP Friends smartphone app, the invention of the popular NFT exchange mechanism, BurNin’, and collaborations with Japanese local governments and major corporations such as Softbank Group and Culture Convenience Club Co.
Read more about the CNP project here.
Full disclosure: I own CNP NFTs at the time of writing.
What is Walk-to-Mint?
Walk-to-Mint (W2M) is a new economic model developed by CNP that rewards NFT holders by distributing allowlists (AL) based on their participation in physical activity.
This model is built around the project’s smartphone application, CNP Friends, which is available exclusively to CNP NFT holders.
The main features of the app are communication and fitness (step counting), and users earn points based on their daily step count. The team decided to implement W2M as its first scheme with the launch of the BurNin’ AL campaign.
For this campaign, the following spots were distributed to applicants on a FCFS (first come first served) basis:
- 200 guaranteed AL spots for applicants using 1,000 CNP Friends points
- 1,500 raffle AL spots for applicants using 100 points
AL holders will be able to mint Katashiro NFTs for free, which can either be sold on the secondary market or used to participate in the popular BurNin’ NFT exchange events scheduled for late May/early June.
We’ve increased the raffle slots you can apply for with CNP points from 1,000 to 1,500 people!
— 【Official】CNP en | CryptoNinja Partners (@cnp_en) May 9, 2023
“It is important for us to create an ecosystem that is both effective and sustainable in the long term,” says CNP founder Road. “CNP Friends is at the heart of our future ecosystem development, as it encourages active engagement from our NFT owners, resulting in the long-term strengthening of our community. ”
Since the release of the W2M system, both CNP Friends downloads and secondary trading of the CNP collection on OpenSea have increased significantly.
In July 2022, the CryptoNinja Partners (CNP) collection introduced its first utility, burNin'. This is a mechanism where[…]
Future of CNP Ecosystem
CNP Friends points have many potential uses in the future, not just limited to W2M.
CNP is focused on creating a sustainable ecosystem, so it is unlikely that these points will be redeemable for cash-like items for now.
In the future, we plan to implement a scholarship feature that will allow users to lend their CNPs to other users.
We have learned a lot from the M2E app.
We will form a more enjoyable and lasting ecosystem for CNP owners.
— 🍺 ikehaya (@IHayato) May 7, 2023
However, as CNP collaborates with Japanese companies such as Softbank Group and Culture Convenience Club, CNP Friends points could be used to leverage these relationships. The points could also be used to collaborate with other NFT projects and to incorporate CNP’s own smartphone app game, which is currently under development.
“We will work hard to create an ecosystem that is both unique and sustainable. Most importantly, we want to provide fun and exciting experiences for our NFT holders so that they want to continue to be part of our community,” said Road.
If you want to find out more about CNP and its community, check out NinjaDAO, which has its own English channel and English-speaking mods.
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